It’s no secret that we’re all passionate about dance! It’s no secret that the British (and American) public has fallen head over heels with ballroom dance either, with an explosion in popularity of ballroom dance based reality TV shows. But now even our bosses are going barmy for ballroom!

According to research carried out by visitblackpool.com, corporate ballroom dance package bookings are up 17% since January, with more managers encouraging them as a team building exercise. While the idea of gliding across a ballroom with your colleagues and your managers might seem a little unusual, it’s not difficult to see why this would be an activity encouraged by workplace leaders.


Ballroom dancing has a very disciplined structure by nature and requires the perfect co-ordination (and co-operation) between two people. However abstract it might seem to compare that to working together as part of team in business, it’s certainly proving a hit with some companies. But it’s not all about building stronger teams. The researchers at visitblackpool.com also believe that managers are now seeing the benefit of encouraging their staff to interact outside the stress of the office and in an environment where they can talk and have fun!

So who knows? That next party your boss was planning might not be a bog standard drinks and dinner job! You might well find yourself putting on a pair of ballroom shoes!